Safe zones

The part of a social video's frame that the platform's own interface won't cover.

A safe zone is the part of the frame that a platform's interface leaves visible. Reels, TikTok and Shorts draw the account name, the caption, the buttons and the progress bar on top of your video, so anything you need people to read has to sit inside the area those layers don't reach.

What it looks like

Picture a vertical 9:16 frame. Across the top sit the account and, on some surfaces, menu icons. Down the right edge runs a column of buttons: like, comment, share, profile. Along the bottom sit the account name, the caption and, in ads, a call to action. What's left is a tall rectangle in the middle, shifted a little to the left. That rectangle is the safe zone.

The platforms describe it in different ways, and only some publish numbers. All of the figures below come from the platforms' advertising documentation, checked on 28 October 2026. None of them publishes separate numbers for ordinary posts.

  • Instagram and Facebook Reels. Meta's Instagram Reels ad specs suggest leaving at least 14% of the top, 35% of the bottom and 6% of each side free of text, logos and other important elements. Its help article on safe zones adds that a Reels ad with a disclaimer should keep the bottom 40% clear, and that phones taller than 9:16 may zoom the video and crop past the edges.
  • TikTok. TikTok gives no single number. Its In-Feed ad specs say the safe zone depends on the video's shape, the length of the ad caption and any extra formats, and offer downloadable template files instead.
  • YouTube Shorts. Google's Shorts ads page says to keep critical elements out of the top 10%, the bottom 25% and the right-hand 10% of the frame, where the channel name, caption and buttons sit. Google Ads Help also shows the vertical safe area as an image without numbers.

The zones don't agree, so a video meant for all three has to respect the strictest edge of each.

When to use it, and when not to

Plan for the safe zone whenever a vertical video goes to a feed with an interface on top: any Reel, TikTok or Short. It matters most for text that carries the message, such as the hook in the first second, a price, a call to action or captions of the voice, and for the logo.

It matters less for the background, for footage that can be partly covered, and for a horizontal video that will play in a regular player. Don't shrink the whole composition to fit the middle; only what must be read has to stay inside.

Studio's motion rules already flag a "result disappears before it reads" problem, caused by occlusion or a wrong crop. Platform UI is that same occlusion, except it's added after export, where no render of yours can see it.

How to ask for it in Remocn Studio

Keep all text and the logo out of the top 14%, the bottom 35%, the left 6% and the right 10% of the frame. The background can run full bleed.

Choose 9:16 when you create the video; its shape is set by the name and aspect ratio you give it, and the Shorts · Reels · TikTok export preset never changes it. If the video isn't vertical, the preset warns you and keeps the video's own shape.

Studio has no safe zone overlay, and the brand in Settings › Project › Brand has no field for layout margins, so state the rule in the prompt, or save it as part of a format you reuse. To check the result, arm Snapshot and drag a box over the bottom of the frame: the crop lands in the chat as a picture, and you can say "this caption sits where the TikTok caption will be." Studio's own frame check catches text that leaves the frame or gets clipped, but it doesn't know where a platform draws its buttons.

Ready-made components

remocn has no safe zone component. These guides cover the move to vertical:

Text that is itself the subject, as in kinetic typography, needs the safe zone most, since there is nothing else on screen to carry the message. Safe zones depend on the frame's shape, and a lower third has to move up in vertical video to stay clear of the caption; an entry for aspect ratios is being written. For the whole vertical workflow, see the Instagram Reels pipeline.

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Build an Instagram Reels pipeline for your product

Set up the brand and the reusable parts once, and every next Reel is a topic, a recording and two sentences.

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Your best customer tweets, as a Reels series

Three formats for turning testimonials into short videos, the parts to save, and how to use other people's words fairly.

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Kinetic typography

Animated text that is the main visual of the shot, not a caption on top of one.

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Lower third

A name or title plate that sits in the bottom third of the frame, telling the viewer who is speaking or what they are looking at.

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